Can a website really help my business and improve its productivity?
What you need to know before creating or upgrading your website!
The answer is simply - YES! A good website can help your business and also help to improve its productivity amongst many other things. The benefits of creating a website for your business are endless.
Website owners everyday experience the following benefits:
Greater exposure of their business to a market they impossible to reach through conventional advertising.
Selling their products and services online without the need for a typical shop-front.
The ability to expose their products and services to the entire world 24/7/365.
Reaching their specified target market online.
A professional business appearance on a shoe-string budget.
How do I know what I need if I have such a limited knowledge of websites and the Internet in general?
Questions you need to ask yourself before approaching a website developer.
This is the single most important question that you need to answer:
What are you trying to achieve by creating a web site?
Once you can answer this question, you will have a stable foundation on which to create a website that will perform they way your business requires. Deciding what you want from your website before you start is some of the best time you could ever spend to achieve this. At this point the answer is much more important than how you want the site to look, how many products you want to display or how much you want to allocate to your website development budget.
Lets start with some examples. Are you building a website to:
Increase your Sales?
Build a Reputation in your industry?
Inform new or existing clients?
Communicate with other businesses online?
Create an online community?
Having read the above, I know you now understand the importance of preperation. If you do nothing else, take 5 minutes of your time and write down some ideas about what you would like to achieve from your new/existing website now! By approaching a web developer now, armed with this new information, you have already increased your chances of getting the website that you need by 100%.